---
layout: bidder
title: Impactify
description: Prebid Impactify Bidder Adapter
pbjs: true
pbs: true
biddercode: impactify
tcfeu_supported: true
tcf2_supported: true
usp_supported: true
schain_supported: true
coppa_supported: true
floors_supported: true
media_types: banner, video
userIds: criteo, id5Id, pubCommonId, unifiedId, uid2, netId
gvl_id: 606
sidebarType: 1
---

## Note

The Impactify adapter requires setup and validation from the Impactify team. Simply email us your contact details at <support@impactify.io> and we'll make sure we connect with you within 48 hours.

### Bid Params

{: .table .table-bordered .table-striped }
| Name        | Scope    | Description                                                                                            | Example                          | Type     |
| ----------- | -------- | ------------------------------------------------------------------------------------------------------ | -------------------------------- | -------- |
| `accountId` | required | Impactify publisher ID.                                                                                | `'1234'`                         | `string` |
| `appId`     | required | Impactify inventory ID.                                                                                | `'example.com'`                  | `string` |
| `format`    | required | Impactify ad format. Use `screen` for rich media and banner, and `player` for instream video.          | `'screen'`                       | `string` |
| `style`     | required | Impactify ad style. Supported values depend on the integration type. See below.                        | `'impact'`                       | `string` |
| `size`      | optional | Impactify ad size.                                                                                     | `'300x250'`                      | `string` |
| `render`    | optional | Render options. See sub-options below.                                                                 | `{ bottom: 10, expandAd: true }` | `object` |

#### `render` sub-options

{: .table .table-bordered .table-striped }
| Name              | Scope    | Description                                                  | Example                | Type      |
| ----------------- | -------- | ------------------------------------------------------------ | ---------------------- | --------- |
| `top`             | optional | Top offset used for ad rendering.                            | `10`                   | `number`  |
| `bottom`          | optional | Bottom offset used for ad rendering.                         | `10`                   | `number`  |
| `expandAd`        | optional | Enables ad expansion behavior when supported.                | `true`                 | `boolean` |
| `location`        | optional | Changes the position of the player.                          | `'top-left'`           | `string`  |
| `onAdEventName`   | optional | Name of the browser event fired when an ad is rendered.      | `'impactifyAdLoaded'`  | `string`  |
| `onNoAdEventName` | optional | Name of the browser event fired when no ad is returned.      | `'impactifyNoAd'`      | `string`  |

### Integration Types

Impactify supports three integration types:

- **Rich media formats**: for Impactify rich media experiences using `format: "screen"` with styles such as `impact`, `inline`, `skyline`, or `static`.
- **Instream Video**: for standard instream video using `format: "player"`.
- **Banner**: for standard banner placements, typically using `format: "screen"` with `style: "static"`.

### Rich media formats

Use this integration for rich media placements.

#### Supported styles

- **impact**: sticky at the bottom.
- **inline**: in-content, then sticky at the bottom on scroll.
- **skyline**: in-content, then sticky at the top on scroll.
- **static**: in-content, non-sticky.

```javascript
var impactAdUnit = [
  {
    code: "Publisher DIV",
    mediaTypes: {
      banner: {
        sizes: [[1, 1]]
      }
    },
    bids: [
      {
        bidder: "impactify",
        params: {
          accountId: "YOUR_ACCOUNTID_HERE",
          appId: "YOUR_APPID_HERE",
          format: "screen",
          style: "impact"
        }
      }
    ]
  }
];

//For inline, skyline or static style placements
var richMediAdUnit = [
  {
    code: "Publisher DIV",
    mediaTypes: {
      banner: {
        sizes: [[336, 280]]
      }
    },
    bids: [
      {
        bidder: "impactify",
        params: {
          accountId: "YOUR_ACCOUNTID_HERE",
          appId: "YOUR_APPID_HERE",
          format: "screen",
          style: "inline" // or "skyline" or "static"
        }
      }
    ]
  }
];
```

### Instream Video

Use this integration for instream video only.

```javascript
var instreamAdUnit = [
  {
    code: "Publisher DIV",
    mediaTypes: {
      video: {
        context: "instream",
        playerSize: [640, 360],
        mimes: ["video/mp4", "video/webm", "application/javascript"],
        minduration: 1,
        maxduration: 35,
        protocols: [2, 3, 5, 6, 7, 8, 11, 12, 13, 14],
        api: [2, 7, 8],
        placement: 1,
        plcmt: 1,
        startdelay: 0,
        playbackmethod: [1, 2, 6],
        skip: 1
      }
    },
    bids: [
      {
        bidder: "impactify",
        params: {
          accountId: "YOUR_ACCOUNTID_HERE",
          appId: "YOUR_APPID_HERE",
          format: "player"
        }
      }
    ]
  }
];
```

### Banner

Use this integration for standard banner placements with standard IAB sizes.

```javascript
var bannerAdUnit = [
  {
    code: "Publisher DIV",
    mediaTypes: {
      banner: {
        sizes: [
          [300, 250],
          [336, 280]
        ]
      }
    },
    bids: [
      {
        bidder: "impactify",
        params: {
          accountId: "YOUR_ACCOUNTID_HERE",
          appId: "YOUR_APPID_HERE",
          format: "screen",
          style: "static"
        }
      }
    ]
  }
];
```

### Configuration

Impactify recommends the UserSync configuration below. Without it, the Impactify adapter will not be able to perform user syncs, which lowers match rate and reduces monetization.

Note: Impactify adapter needs storage access to work properly. Do not forget to set `storageAllowed` to `true`.

{% include dev-docs/storageAllowed.md %}

For Prebid.js v1.15.0 and later:

```javascript
pbjs.bidderSettings = {
  impactify: {
    storageAllowed: true // Mandatory
  }
};

pbjs.setConfig({
  userSync: {
    filterSettings: {
      iframe: {
        bidders: '*',
        filter: 'include'
      }
    }
  }
});
```

For Prebid.js v1.14.0 and before:

```javascript
pbjs.bidderSettings = {
  impactify: {
    storageAllowed: true // Mandatory
  }
};

pbjs.setConfig({
  userSync: {
    iframeEnabled: true,
    enabledBidders: ['impactify']
  }
});
```

Note: Combine the above configuration with any other UserSync configuration. Multiple `setConfig()` calls overwrite each other and only the last call for a given attribute takes effect.